Understated kawaii

Dressing kawaii (Japanese cute) doesn’t have to be full on pastel pink and plastic accessories. A floral dress in mint green or pale yellow and minimal accessories will create the look instantly without making you feel like a cupcake. If you prefer something even more simple, make a statement with cute shoes to contrast a starker styled outfit:

A pastel floral dress (Rakuten DreamV) with brogues (Clarks)

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A plainer dress (swapped) with daisy print shoes (Camden Market)

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